Digital Download · Seth 2°17
The Scent Styling Guide°
A 10-page editorial PDF guide to intentional fragrance styling — designed for the luxury home, the design-conscious, and the deeply particular. This is not a generic candle guide. It is a room-by-room system for building a home with a scent signature.
"Scent is the invisible architecture of a room. Most people choose a candle by smell. The most intentional homes choose by room, by mood, and by season."
— SETH 2°17
What's included
Everything you receive°
10-Page Editorial PDF Magazine-quality design with real photography, editorial typography, and considered layouts. US Letter format, print-ready.
Room-by-Room Pairings Specific scent recommendations for living room, bedroom, bathroom, entryway, and dining room — with mood notes for each.
Mood Mapping System 8 moods mapped to scent directions. Powerful, Welcoming, Serene, Sensual, Refreshed, Festive, Grounded, and Romantic.
Seasonal Rotation Guide A full four-season calendar — Winter through Autumn — showing which scent families belong in each season and why.
Layering Techniques The Anchor / Support / Accent formula for using multiple candles in harmony, with five proven pairings included.
Quick-Reference Cheat Sheet Room-to-scent mapping, intensity guide (Light / Medium / Bold), and the five rules of intentional scent styling.
Inside the guide
The full contents°
01 IntroductionThe SETH 2°17 philosophy, palette, and how to use this guide.
02 The Living Room° Commanding scents for the room guests register first. Tuxedo°, Cozy°, Sweet Flame°.
03 The Bedroom° Fragrance as a signal to the nervous system. Sweet Calm°, Cozy°, Tuxedo°.
04 The Bathroom° + Entryway° AM/PM scent splitting and your home's first impression.
05 Your Vessel° — Second Lives How to clean, refill, and repurpose your concrete vessel.
06 Mood Mapping° Eight moods. Eight directions. Choose the feeling first.
07 Seasonal Rotation° Four-season guide with scent recommendations and transitions.
08 Layering Scents° Anchor, Support, Accent formula plus five proven pairings.
09 Quick Reference° Room guide, intensity levels, and the five rules in one page.
Perfect for°
How it works°
"The art of living with intention."
